Blu Ray is not benefiting from the death of HD-DVD

Despite winning the format war, it seems Blue ray is not surging ahead as the new video format of choice. It seems that upconverting DVD players are still seelimg very well, and BLue ray isn't even selling as well as HD DVD did when the format was was still. So it seems SD still has a lot of life left in it, and HD still has a long way to to go. Read the story here

So Blu Ray could in fact still fail as a format if consumers prefer to stick with tried and trusted standard def' DVD until the weight of HD from other sources (mainstream terrestrial broadcast, online video, cable video on demand, satellitesports boradcasts in pubs and the like) finally overwhelms it, by which time blue ray may have withered on the vide, and online HD could be a significant challenge.

Blu Ray Discs on a standard DVD?

I found this post on the DVinfo.net forums which explains how to author Blu Ray compatible discs onto standard DVD-Rs. A single layer DVD5 will hold about 29 minutes of 1080 material.

It requires a PC and Nero 8 but the writer claims to have tested it on a number of BD players. responses point out that such discs will NOT work on a PlayStation 3 (which is by far the most common form of Blu Ray player).

Mac users used to have the option of doing this with DVD Studio Pro 4 for HD-DVD compatible DVD-Rs... well I guess they still have that option.